Vision & Mission

To be a leading player in poultry industry, providing quality Day Old Chicks; through expansion and integration.

To produce and provide best quality Day Old Chicks to our Dealers and Customers consistently.

To ensure the availability of a quality products by encouraging and promoting high standards and efficient practices.

To provide an economic environment for the profitable production of standard Day Old Chicks.

To foster confidence in the Day Old Chicks industry through effective communications and by building co-operative relationships with other stakeholders in the poultry industry value chain.